No internet access in the room, so no live
blogging. Offering to plug in an Apple Airport express to their wired
network didn’t was. I suppose a bunch of geeks plugging into a casino’s
network may be against the rules ;). The layout and logistics of
the event is fantastic. We discovered the "booty sweat"
drink (thanks to John Rolling). Will post some presentation information
as it goes and replicate later.
9.00 am
Miller on stage
Going through the who, what, where,
when, why.
Miller admits to having social problems.
Anything tagged on twitter with #IAMLUG will appear on a screen for
the whole two days.
9.20 am
Kevin Cavanaugh on stage.
Talking about the market and quoting
Gartner – "IBM has actually leapt
to the head of the e-mail client pack by merging the traditional Notes
client with Lotus Expeditor". Message of Notes8 getting out
to the market.
Butler – "Microsoft, has its SharePoint-based
offering, but this does not yet offer the features and level of integration
displayed by Lotus Connections"
Bloor – "Symphony has the full
engineering excellence-reliability, usability, support and maintenance
- that we expect of any enterprise product, especially one from IBM"
Gartner 2009 Marketscope for Instant
Messaging: "Sametime presence is the anchor technology that
brings IBM’s collaboration and communications components together.
Nemertes – "Look at what IBM is
doing with Quickr. It is extremely extensible and gives organisations
a lot of opportunity to customise applications, to build new functionality"
Hurwitz – "IBM is changing the
conversation about collaboration and social softare. IBM Lotus will
be doing this on several levels: extended collaboration, the value
the openness brings to the collaboration equation and the importance of
using collaboration to optimise talent"
Elguji getting some love from KC – discussing
pilot ideajam applications in Singapore.
John Vaughn quoted on Notes application
development turn-around times.
IBM is very serious about Symphony,
taking the time to make it right. It is considered a long term investment
and a marathon race. Not trying to change the market overnight.
LotusLive.
Lots of the cloud stuff (pricing) is
analyst insanity. IBM will go toe to toe with any competitor (Google,
Microsoft Live) and beat them on value.
Louts Notes defeated Microsoft Exchange
2010 in a competitive product review in CRN Magazine. Apparently
the comparison was originally with Exchange 2007, but it was too one-sided
to domino, so was changed to 2010.
Announcement: Marketing is going
to change…
New advertising. Major campaign,
running, starting this week for at least 18 months. Picture of advertising
on cabs is an example. There will be print advertising, airport advertising.
www.lotusknows.com
www.doyouknowlotus.com
They will be reaching out to the Lotus
community and looking for assistance on this. "Help us tell
people what Lotus does". (Funny, I thought we did that).
Share what you know. In two weeks,
Lotus will start a Jam. There will be a blog site, twitter site,
videos. Asking for assistance in promotion.
Total non-technical presentation. Although
I am a cynic, it looks like Lotus are going to really try a marketing/advertising
camapign. Time will be the judge of this, but I am willing to give
them another chance to make the product visible, and even offer to assist.
IBM this year is 100 years old. Formally
known as CTR.